LifeTrends is Celebrating 8 Years!
On January 11th, 2019, we celebrated our 8th anniversary. As we prepared to host our annual celebration with our friends, family and local industry contacts, we found ourselves reflecting upon our last 8 years....
POINTS
Data, Analysis, Industry, Culture 
Rocking Around the LifeTrends Tree
Well, everyone, the end of another year is approaching us rapidly. As I sit here, sipping my hot cup of coffee, gazing out my window at the frozen wasteland of a bright, sunny, 62-degree Austin day, it seems good to engage in a...
Safety in Numbers: Endowment Scenarios
Today’s topic reminds me of an old Pulaar proverb I heard during my time in Senegal with the Peace Corps, Koɗɗe njidaa wowru ceera arsugaaji. It means that things which share the same origin have different fortunes. I used to contemplate the meaning as I...
Early Premium
Imagine yourself as a life insurance agent (probably not too far off for many of you). You sit at your desk thinking about your job… this is your livelihood, why you go into the office every morning, how you make money, the meaning of...
TLC for LTC
Long term care (LTC) or chronic illness (CI) riders on a life insurance policy can create great value for a client with multiple financial planning needs. These living benefits can supplement the primary death benefit protection of life insurance by extending optional coverage to the...